Notes and numbers representing working memory and cognitive limits
🧠 Psychology3 min read👁️ 15.2K views

You Can Only Hold About 7 Items in Working Memory

Miller's Law explains why we struggle to remember long lists and phone numbers.

📅 January 12, 2026

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The Magic Number Seven

In 1956, psychologist George Miller published his famous paper about the limits of human working memory. We can typically hold 7±2 items in our short-term memory at once.

Why This Matters

This limitation affects everything:

  • Phone numbers (why they're broken into chunks)
  • Shopping lists
  • Learning new information
  • Multitasking ability

Chunking Strategy

Your brain can overcome this limit through "chunking"—grouping information into meaningful units. Instead of remembering 10 individual digits, you might remember a phone number as three chunks.

Modern Implications

This is why user interfaces work best with limited options, and why information is most digestible when broken into small pieces.

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Frequently Asked Questions

Individual working memory capacity varies. Some people can hold 5 items, others 9. The average is 7, which is why Miller called it '7 plus or minus 2.'

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